We talk with one of the really big influencers of Small Business Marketing, Mike Cooch. Mike is an entrepreneur and fast-growth CEO that has founded businesses in technology services, marketing services, digital publishing, and ecommerce. His businesses have been named to the INC Magazine List of Fastest Growing Companies, and were also nominated as a Best Place to Work in their respective cities.
You can find out more about Mike and his businesses at:
https://lvrg.com/
https://theresandiego.com/
In our discussion we cover:
What a small business should put in place regarding a sales and a marketing system
What are your top 3-5 tips for a small business owner looking to improve their marketing in the current environment?
How realistic is it for a small business owner to get their marketing work done on their own / without either hiring staff or contracting with consultants or agencies?
Thoughts about social media marketing for a small business – and which platforms to use
How important is marketing automation for small businesses?
What has been most UN-changed in marketing for Small Businesses since you first wrote Duct Tape Marketing?
What can a business do to vet a marketing agency or consultant?
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Antonio J. Guererro
Antonio J.Guerrero is an expert business troubleshooter who always takes a creative angle to find the right solution for each client.
He holds numerous top-tier certifications, including the elite distinction of Duct Tape Marketing Certified Master Consultant Read more ➤
Antonio J.Guerrero is an expert business troubleshooter who always takes a creative angle to find the right solution for each client.
He holds numerous top-tier certifications, including the elite distinction of Duct Tape Marketing Certified Master Consultant Read more ➤
