EP #21 – Analytics and ROI

We talk about a topic that either confuses many small businesses, or maybe they just ignore it – Analytics and Return on Investment (or ROI).

Analytics can be very confusing and there are a lot of things that can be measured with online marketing, but how do you know what to measure? And what do you need to measure to even be able to start calculating ROI?

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Antonio J. Guererro
Antonio J. Guererro
Antonio J.Guerrero is an expert business troubleshooter who always takes a creative angle to find the right solution for each client. He holds numerous top-tier certifications, including the elite distinction of Duct Tape Marketing Certified Master Consultant Read more ➤
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Antonio J. Guererro
Antonio J. Guererro
Antonio J.Guerrero is an expert business troubleshooter who always takes a creative angle to find the right solution for each client. He holds numerous top-tier certifications, including the elite distinction of Duct Tape Marketing Certified Master Consultant Read more ➤